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sport


Sport has the power to inspire and unite people

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sport


Sport has the power to inspire and unite people

Are we designing spaces that encourages this to happen?

In South Africa, many promises were made about the benefits of hosting the 2010 FIFA World Cup. There had been protests before the event, but it was forgotten during the celebration of the World Cup itself. 

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under-construction


There is so much that goes into hosting international mega sporting events like the World Cup and the Olympics.

Was it worth it?

under-construction


There is so much that goes into hosting international mega sporting events like the World Cup and the Olympics.

Was it worth it?

Countries all over the globe bid for the honor of hosting international games, despite knowing that they require multi-billion dollar investments for cutting edge stadiums and infrastructure development.

These countries know the investment may not pay off economically.

Instead they envision it as a long-term social investment that simultaneously raises the image of the country and improves the quality of life.

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relevance


Relevance

2010 South Africa

2014 Brazil

2018 Russia

relevance


Relevance

2010 South Africa

2014 Brazil

2018 Russia

In light of the 2014 World Cup in Brazil, 2016 Rio Olympics, and upcoming 2018 World Cup in Russia mirroring the same path, we had to go to South Africa and find out what happened.

What happens after the dust has settled and the memory has faded?

 

Watch White Elephants and find out!